{"id":9296,"date":"2023-01-12T14:01:58","date_gmt":"2023-01-12T13:01:58","guid":{"rendered":"https:\/\/www.enoconocimiento.com\/producto\/sormenezko-komunikazioa\/"},"modified":"2023-03-02T10:48:48","modified_gmt":"2023-03-02T09:48:48","slug":"sormenezko-komunikazioa","status":"publish","type":"product","link":"https:\/\/www.enoconocimiento.com\/eu\/producto\/sormenezko-komunikazioa\/","title":{"rendered":"Sormenezko Komunikazioa"},"content":{"rendered":"

HELBURUAK<\/h3>\n

Komunikatzea ekintza sortzailea da berez. <\/p>\n

Prestakuntza honetan, irtenbide originalak emateko eta aukera berriak sortze aldera beren ingurunean ideiak eta produktuak sortzeko gaitasuna garatuko dute parte-hartzaileek.<\/p>\n

EDUKIAK<\/h3>\n

Parte-hartzaileei sormena garatzen laguntzea da asmoa, kanpaina originalak eta irtenbide praktikoak erakutsiz, eta \u201clearning by doing\u201d metodoa erabiliz ideiak eta produktuak sortzea, hau da, lanean ari diren bitartean ikastea.<\/p>\n

Nola? Pentsatuz, eginez, ezagutza partekatuz eta kanpainak aztertuz, batzuetan sormena gauzarik sinpleenean dagoela egiaztatzeko.<\/p>\n

Denok mezu original eta zirraragarri bat sortzeko gai garela erakutsiko dugu, eta sortuko duguna grafikoki gauzatzeko tresnak landuko ditugu, gaur egun erabiltzen ditugun kanal eta bitartekoetan komunikatzeko (irudiak, ikus-entzunezkoak, soinuak, etab.).<\/p>\n

Gehienetan, gakoa ez da ideia sortzailea izatea, ideia hori komunikazio-tresna eraginkor bihurtzea da erronka.<\/p>\n

IRAKASTEN<\/h3>\n

Nani Arenas. Turismoan espezializatutako kazetaria eta La viajera empedernida blogaren egilea.<\/p>\n","protected":false},"excerpt":{"rendered":"

Sormenezko komunikaziorako gakoak<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"product_cat":[60],"product_tag":[],"class_list":{"0":"post-9296","1":"product","2":"type-product","3":"status-publish","5":"product_cat-marketina-salmenak-eta-komunikazioa","6":"entry","8":"first","9":"instock","10":"virtual","11":"sold-individually","12":"taxable","13":"purchasable","14":"product-type-simple"},"yoast_head":"\nSormenezko Komunikazioa | Enonocimiento Rioja Alavesa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.enoconocimiento.com\/eu\/producto\/sormenezko-komunikazioa\/\" \/>\n<meta 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