{"id":7834,"date":"2021-03-18T12:42:34","date_gmt":"2021-03-18T11:42:34","guid":{"rendered":"https:\/\/www.enoconocimiento.com\/?post_type=product&#038;p=7834"},"modified":"2021-05-26T13:05:04","modified_gmt":"2021-05-26T11:05:04","slug":"ikas-ezazu-hizkuntza-digitala","status":"publish","type":"product","link":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/","title":{"rendered":"IKAS EZAZU HIZKUNTZA DIGITALA"},"content":{"rendered":"<h3>Heleburuak<\/h3>\n<p>Bisitariak bezero bilakatzeko, lehenbizi txoratu egin behar dituzu, eta, ondoren, zure produktua eros dezaten konbentzitu behar dituzu. Eta hori egiteko modu bakarra daukazu, zure testuak.<\/p>\n<p>&nbsp;<\/p>\n<p>Prestakuntza honetan, storytelling-aren eta copywritingaren munduan lehen urratsak egiteko edukien marketinerako oinarrizko jarraibideak emango dira, eta azalduko da zure negozioa bultzatzeko zergatik den ezinbestekoa bi teknika horien konbinazioa.<\/p>\n<h3><strong>Edukiak<\/strong><\/h3>\n<p>Edukien marketina eduki baliotsuak sortu eta partekatzean datza, eta horrela, bisitariak bezero eta bezeroak ohiko erosle bihurtzea.<\/p>\n<p>Zure webguneko edo zure saltokiko trafikoa handitzen saiatzen ari bazara, eta horretarako:<\/p>\n<ul>\n<li>Zure negozioa sustatzeko borrokan ordu asko ematen badituzu sare sozialetan,<\/li>\n<li>Denbora optimizatu nahian tresnekin zoratzeko zorian bazabiltza,<\/li>\n<li>Zure enpresa, helmuga, zerbitzua eta abar ezagutarazteko publizitatean denbora eta diru asko inbertitzen baduzu,<\/li>\n<li>Eta bisitak iristen direnean, hala ere, erosten ez badute..<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Hauxe da behar duzuna:<\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li>Zure sormena landu eta marka sortu.<\/li>\n<li>Istorioak kontatu<\/li>\n<li>Konbentzitzeko idazketa-teknikak ikasi<\/li>\n<li>Idazten hasi<\/li>\n<\/ol>\n<h3>Oharrak<\/h3>\n<p>Natalia Zapatero<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Edukien marketinaren eta copywritingaren hastapenak<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"product_brand":[],"product_cat":[60],"product_tag":[],"class_list":["post-7834","product","type-product","status-publish","product_cat-marketina-salmenak-eta-komunikazioa","entry","first","instock","featured","virtual","taxable","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/\" \/>\n<meta property=\"og:locale\" content=\"eu_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa\" \/>\n<meta property=\"og:description\" content=\"Edukien marketinaren eta copywritingaren hastapenak\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/\" \/>\n<meta property=\"og:site_name\" content=\"Enonocimiento Rioja Alavesa\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-26T11:05:04+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/producto\\\/ikas-ezazu-hizkuntza-digitala\\\/\",\"url\":\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/producto\\\/ikas-ezazu-hizkuntza-digitala\\\/\",\"name\":\"IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.enoconocimiento.com\\\/#website\"},\"datePublished\":\"2021-03-18T11:42:34+00:00\",\"dateModified\":\"2021-05-26T11:05:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/producto\\\/ikas-ezazu-hizkuntza-digitala\\\/#breadcrumb\"},\"inLanguage\":\"eu-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/producto\\\/ikas-ezazu-hizkuntza-digitala\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/producto\\\/ikas-ezazu-hizkuntza-digitala\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.enoconocimiento.com\\\/eu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"IKAS EZAZU HIZKUNTZA DIGITALA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.enoconocimiento.com\\\/#website\",\"url\":\"https:\\\/\\\/www.enoconocimiento.com\\\/\",\"name\":\"Enonocimiento Rioja Alavesa\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.enoconocimiento.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"eu-ES\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/","og_locale":"eu_ES","og_type":"article","og_title":"IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa","og_description":"Edukien marketinaren eta copywritingaren hastapenak","og_url":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/","og_site_name":"Enonocimiento Rioja Alavesa","article_modified_time":"2021-05-26T11:05:04+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/","url":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/","name":"IKAS EZAZU HIZKUNTZA DIGITALA | Enonocimiento Rioja Alavesa","isPartOf":{"@id":"https:\/\/www.enoconocimiento.com\/#website"},"datePublished":"2021-03-18T11:42:34+00:00","dateModified":"2021-05-26T11:05:04+00:00","breadcrumb":{"@id":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/#breadcrumb"},"inLanguage":"eu-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.enoconocimiento.com\/eu\/producto\/ikas-ezazu-hizkuntza-digitala\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.enoconocimiento.com\/eu\/"},{"@type":"ListItem","position":2,"name":"IKAS EZAZU HIZKUNTZA DIGITALA"}]},{"@type":"WebSite","@id":"https:\/\/www.enoconocimiento.com\/#website","url":"https:\/\/www.enoconocimiento.com\/","name":"Enonocimiento Rioja Alavesa","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.enoconocimiento.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"eu-ES"}]}},"_links":{"self":[{"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/product\/7834\/"}],"collection":[{"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/product\/"}],"about":[{"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/types\/product\/"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/comments\/?post=7834"}],"wp:attachment":[{"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/media\/?parent=7834"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/product_brand\/?post=7834"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/product_cat\/?post=7834"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.enoconocimiento.com\/eu\/wp-json\/wp\/v2\/product_tag\/?post=7834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}